Helping organizations find their digital voice
Social Media Platforms You’re a new organization and know that you need to be on Social Media but which platform do you choose? digitalYou recommends choosing fewer platforms and providing a better focus rather than spreading your resources too thin…
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I recently sat in a meeting with a potential client, the CEO of a local B2B organization. He was adamant that I understand that his company was B2B and that the social media strategy needed to target only the executives of…
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Instagram has recently introduced a slideshows feature. This new feature enables users to escape the single photo single post trap and integrate a series of related photos into a single post. For me, personally, I often will post a number of…
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I met with a wonderful group of positive reinforcement trainers at Whole Dog Training Academy last night to discuss methods for using social media to market their services. Additionally, they discussed creating a united resource for positive reinforcement training methods. A more upbeat,…
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You will be pitched today and most days by an agency that will tell you that they can get you x number of followers in x number of days. They probably can. Don’t fall for it! I’ve just spent hours fixing…
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Your company’s marketing department has decided that the way to increase sales is to throw a bunch of money at Facebook ads. They know you “do” Facebook so you are their newly elected “social media person”. It’s irrelevant, they say,…
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Why does someone share or retweet something your company has posted on social media? Usually you’ll get a share because something that you have posted is a message that they want their friends to know about them. Read that again. Your post is…
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